What Does SVOG Stand For?

SVOG stands for Shuttered Venue Operators Grant. This program was established under the Economic Aid to Hard-Hit Small Businesses, Nonprofits, and Venues Act, which was passed in December 2020 to provide financial support to industries severely impacted by the COVID-19 pandemic. Administered by the Small Business Administration (SBA), the SVOG aimed to help eligible entities in the arts, entertainment, and cultural sectors stay afloat during a time of unprecedented closures and disruptions.

Purpose of the SVOG

The SVOG was designed to offer financial relief to organizations that rely heavily on live audiences and in-person events. Many businesses in this sector faced prolonged closures and significant revenue loss due to social distancing measures and public health restrictions. The grant provided funding to cover operational expenses such as payroll, rent, utilities, and other necessary costs to help venues remain viable until normal operations could resume.

Who Was Eligible for the SVOG?

Eligibility for the SVOG included a range of entities within the live entertainment industry, such as:

• Live Venue Operators or Promoters: Businesses that manage or promote ticketed events and performances.
• Theatrical Producers: Individuals or organizations producing live theatrical shows.
• Live Performing Arts Organizations: Entities that manage or host live performances.
• Museums and Cultural Institutions: Museums that meet specific criteria were also eligible to apply.
• Movie Theaters: Operators of motion picture theaters that experienced significant revenue losses.
• Talent Representatives: Agents or managers representing artists and performers were included as well.

To qualify, eligible organizations had to demonstrate a significant revenue decline compared to pre-pandemic levels and meet specific operational criteria outlined by the SBA.

Impact of the SVOG

The SVOG distributed billions of dollars to thousands of businesses and organizations across the country. This financial assistance helped preserve jobs, sustain businesses, and support the arts and cultural sectors during a challenging economic period. Without this grant, many venues may have faced permanent closure, depriving communities of vital cultural and entertainment resources.

Continuing Support

Although the SVOG application period has ended, ongoing federal and local programs continue to offer assistance to small businesses and nonprofit organizations. Organizations that benefited from the SVOG should remain informed about compliance requirements, including audits and reporting obligations, to ensure continued eligibility for future funding opportunities.